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Business :: Advertising

Combining Technologies To Make The Most Of Your Advertising Dollar - Advertising has come a long way since people used to carve messages into the bottoms of sandals, and it takes a little bit of research to make that progress do more for your small business. ...
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Commercial: Consumer - Discounts - Misleading Advertising - Marketing is an important tool for attracting customers. It is commonplace to see banners announcing bargains of "70% off the retail price." However a recent High Court decision illustrates that care ...
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Consider These Pressing Facts Before You Renew Your Yellow Page Ad - Your Yellow Page Ad Deserves More than 10 Minutes of Thought a YearBefore long, your Yellow Page directory rep will be paying you a visit. It's an annual event that happens several months before next ...
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Constructing Business Advertisements - What many may consider the most important part of advertising is writing an effective ad. The information provided in a classified ad may be the deciding factor if it is successful or a, "bomb". In ad...
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Cooperative Advertising - Advertising is expensive. As a result, successful businesses are looking for more and more ways to save money on their marketing packages. Co-operative advertising is taking on many shapes and ...
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Corporate Identity: Put Your Best Face Forward - How you present your company, particularly in a first-time situation, has a lot to do with how you're perceived in the marketplace. Sad but true, you may be an absolute whiz with your equipment...
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Covert Advertising Psychology through Confirmation Bias - Title: Covert Advertising Psychology through Confirmation Bias Length: 698 words (body); 65 cpl Author: Dorian Greer Email: editor(at)seducingthebuyer.com Category: Marketing / Advertising / ...
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Crazy Ads? Maybe You're Just Out of The Demo! - My father called me to complain, again. He's 82 and he's angry. “Son, I know you're in advertising and all that”, he usually starts off, “but the ads I see today I wouldn't give you two cents for. T...
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Create A Killer Brochure: 9 Steps to the Perfect Piece - If you are creating a brochure, make sure you follow these 9 steps to get best return on your investment:1 Grab Attention You need a hook that gets your audience interested. The headline or main text...
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Create Your Dynamic Elevator Speech - So, what's an elevator speech, and how do you get one?What Is It?An elevator speech is a short (15-30 second, 150 word) sound bite that succinctly and memorably introduces you. It spotlights your un...
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