Bob Paton - Memphis Web SEO :: Arts-and-Entertainment :: Demographic acronyms reflect holiday choices in Superbreak study

href="http://www.superbreak.com">http://www.superbreak.com
takes a look at the different types of holiday each group may
find itself drawn to.

D.I.N.K.Y - Double Income No Kids Yet

With a high disposable income but perhaps not a great deal of
free time due to heavy work commitments, the D.I.N.K.Y"s holiday
of choice is definitely the European city break. Heading
straight to the airport after work and heading to locations such
as Paris, New York or Barcelona is particularly appealing to a
group who are looking to fit as much into a 2-3 day break as
possible

For further information on city breaks around the world : href="http://www.superbreak.com/international-hotels.htm">http://
www.superbreak.com/international-hotels.htm

O.R.C.H.I.D "� One Recent Child, Heavily In Debt

With halcyon days of being a DINKY a mere distant memory and a
screaming child in tow, O.R.C.H.I.D"s holiday choices have
become great deal more limited. Extensive journeys have become
impossible and long periods of time away from home are difficult
with a young child. Therefore, the ideal solution would appear
to be a quality short break nearer to home. Cities such as
London and Edinburgh have an abundance of activities to suit any
taste and trips to relaxing country hotels can provide welcome
relief "� just as long as it doesn"t go over budget!

For further information on budget hotels: href="http://www.superbreak.com/discounted-hotels/themes/theme-4.
htm">http://www.superbreak.com/discounted-hotels/themes/theme-4.h
tm

S.I.T.C.O.M "� Single Income Two Children Oppressive Mortgage

If they are lucky ten years down people can progress to the
dizzy heights of a S.I.T.C.O.M. The main achievements of the
past ten years have been adding to their offspring and
increasing their debt problem with a revenue sucking mortgage.
Unfortunately, for SITCOM"s their finances dictate the two weeks
in Vegas is not going to be practical. A holiday where the
children are going to be entertained without breaking the bank
is the priority. One excellent solution is to take advantage of
the burgeoning theme park industry in the UK which now boasts
some of the best parks, rides and hotel accommodation in the
world. Fantastic for the kids during the day and excellent
crèche facilities to let the parents relax during the evening.

For further information on theme park breaks : href="http://www.superbreak.com/themepark-breaks.htm">http://www.
superbreak.com/themepark-breaks.htm

G.L.A.M "� Greying, Leisured, Affluent, Married

By the time you reach GLAM you have achieved all in life.
Happily married, your children are off the payroll and you
finally have a disposable income again "� best get it spent
before you become S.F.U (six feet under). With an abundance of
time on your hands you can start seeing a bit of the world and
take 2-3 week breaks in some of the best hotels the world has to
offer in exotic locations such as Dubai, Las Vegas or Rome.

For further information on luxury breaks : href="http://www.superbreak.com/home.cfm?content=displayOffersThe
me&company=BREAK&themeID=6&go=GO">Luxury breaks with
Superbreak

* * * * * * * * * * * * * * * * * * Who is Superbreak?

Superbreak.com, incorporating Theatrebreak.com, is the internet
division of Superbreak Mini Holidays Limited, the market leader
for short breaks throughout the UK. Superbreak is part of
Holidaybreak plc, a publicly quoted leisure company whose share
price can be found in most major UK newspapers, or at href="http://www.holidaybreak.com">http://www.holidaybreak.com >

Based in York, England, Superbreak specialises in booking 2-5
star hotel accommodation throughout Britain for the leisure
traveller. Superbreak holds allocations of rooms at all hotels
and we can book up to and including the day of departure.

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Author : Robin Richmond
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