Poker affiliates are laughing all the way to the bank these
days as online poker has exploded with the popularity of shows
like the World Series of Poker and the World Poker Tour. The
concensus on the net is an "affiliate program" isn't a real
business but with so many people playing poker, there is a LOT
of money to be made. Online poker rooms realized from the
beginning that word of mouth just wasn't going to be enough to
keep the players coming, but with thousands of affiliates things
change in a hurry.

Some poker affiliates are now making well over 500,000 per year
by promoting their favorite poker room. Now...not every
affiliate is making this kind of money but you would probably be
surprised at how many actually are. It's estimated that Party
Poker has over 50,000 affiliates promoting their site ALL the
time, 24 hours a day 365 days a year. You really don't need word
of mouth when you have that kind of backup

The poker rooms pay either a percentage of the profits (25-40 %)
or some will pay a bounty per player between $65-$150 depending
on the poker room. Most affiliates prefer the percentage which
is supposed to be based on the "life" of the player that signed
up but recent controversy has popped up on poker forums across
the net when partypoker changed their "affiliate agreement".
Apparently, partypoker has decided that if your player doesn't
play for 60 days he/she is no longer your player and your
percentage is null and void. If this is true and I'm not saying
it is, then the life of the player doesn't mean a hill of beans.
I know that I dont always play at the same room every 60 days,
sometimes I might go 3 or 4 months playing at pokerroom.com
before i go back to play at party.

Needless to say, it has stirred up a growing hornets nest of
angry affiliates. I'm sure PP has enough brand recognition now
that it wouldn't matter if they lost a few good affiliates here
and there but......If 30-40 % got pissed, it could change the
whole swing of poker traffic on the net. They might not be the
largest room on the net anymore. Let's throw some numbers around
and see what would happen if 100 super affiliates that average
500 players a month all of a sudden redirected traffic. Thats
50,000 players gone to another poker room. This is the kind of
power that affiliates have on the internet and personally....I
think it's a good thing.

My affiliate manager personally told me he has guys making over
100k per MONTH! How's that for an annual salary, that's a cool
1.2 million dollars a year. With that much money on the line
it's no wonder they employ full time managers just to take care
of affiliates needs. It also goes to show just how much money
these casino's and poker rooms are making. The power of the
internet!

About the author:
Another pokerdude goes all in

http://www.games-videopoker.com

Author : TC Shannon
Site : www.goarticles.com

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