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Business :: PR35 Quick Tips for Writing A Press Release - Layout1.  1-2 pages in length.2.  Double-space.3.  1.5 to 2 inch margins.4.  Use company stationary with logo and slogan.5.  Avoid bright or dark-colored paper.6.  Center "News Release" at top.7...Read More 4th Quarter 2003 Publicity = 1st Quarter 2004 Prosperity - As the year starts to wind down, many businesses and entrepreneurs are making plans and budgets for the year 2004. Those plans could include anything from setting up goals for new products to preparin... Read More 5 Critical Tests Every Press Release Must Pass - You've heard "them" say it, haven't you?By "them" I mean the experts. The teachers. Even some people from advertising & PR agencies.They'll tell you there's only one way to do a press release "right... Read More 6 Essentials for Doing Your Own PR: Guest Author - Today's issue of Lean Marketing Champions features tips on doing your own PR from one of our authors and PR goddess, Paula Gardner.1. A Website.Even if you think a website isn't going to directly to c... Read More 6 Steps to Using Trade Magazines To Reach Customers - When developing a publicity campaign for their business many owners overlook the importance of trade magazines and journals as vehicles for reaching new customers. While mass media publications hav... Read More 7 Simple Steps To A PR Launch - A PR product or service launching is a perfect way to build momentum slowly. It handles the first and most important hurdle to overcome in building a brand -- credibility.Step 1: Be a leak-er. The... Read More 8 Ways to Use Local Publicity to Drive Your Business - While scoring anice story in BusinessWeek or USA Today is something tocelebrate, there are times when you need to grab attention a bitcloser to home. If your business draws its clientele from a speci... Read More A Blueprint for Managing your PR - OK, as a manager, your goal is to show a profit for your business unit, or meet certain expectations of your association membership, or achieve your non-profit's operating objective. In each case, ... Read More A Company That Doesn't Need Public Relations? - Really? You mean there are NO perceptions and behaviors peculiar to that company's outside audiences that would help or hinder it in the pursuit of its objectives?Wow! I need to know more about a co... Read More A Great Way to Do PR - As a business, non-profit or association manager trying to get a bang for your PR buck, you could pretty much concentrate on simple print and broadcast mentions or, for that matter, the whole basket o... Read More Pages : | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | |
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